National Campaign & Brand Rollout, Print Production, Visual Merchandise & Display
David Jones Xmas Windows Star Wars
To celebrate the union of David Jones Flagship Store with Disney’s Star Wars as a one-of-a-kind, inspirational retail destination experience, the visual merchandising display required handling from end-to-end with Unico breathing life into the concept. We understood the client’s needs then reverse engineered from the end product back to the project’s beginnings to breath life into the Market Street window display. The project involved designing technical drawings of the window with everything built to size, including laser cut pieces, fabricating panels made-to-measure and tailored LED lighting to the display, with some pieces supplied by Disney. The client supplied a budget with a tight timeframe for production and installation. We came in under budget, taking 2 weeks for measuring windows, sampling and fabrication designed, fabricated and produced onsite in the Unico factory, with 24 hours for install using our in-house installation team.